COPYWRITER

Terms of Employment: Full-time, At-Will, Non-Exempt

Reports to: International Director of Marketing

Position Location: remote, US-based

Position Objective:

The Copywriter is a key member of Animal Equality’s marketing and communications teams that will connect with our supporters by using informative and persuasive storytelling to cultivate empathy and drive action.

Responsibilities:

Understand Animal Equality’s mission, history, and brand to interpret and implement the organization’s objectives for different channels and audiences, including donors, supporters, volunteers, and event participants
Write, review and edit compelling, clear, and strategic copy that drives results and supports key marketing initiatives while maintaining brand voice and tone according to organizational objectives and ongoing feedback
Collaborate with the Marketing, Communication, and Fundraising teams to develop written materials in a variety of formats, including newsletters, appeals, press releases, web and interactive content, video scripts, and thought leadership pieces, considering responses from the target community
Strategize with team members to anticipate problems, analyze solutions, identify alternatives, and suggest recommendations
Proofread written work and online content
Monitor campaign results and use performance data to optimize copy and inspire content decisions
Revise content formatting to be compatible with SEO specifications
Perform other duties as assigned

Requirements:

Full alignment with Animal Equality’s vision, mission, strategy and culture
3+ years of professional copywriting experience with demonstrated proficiency across a spectrum of digital media (email, web, SEO, social). Experience as a copywriter in an advertising, direct marketing or fundraising capacity preferred
Excellent writing and editing skills with experience in direct response marketing, conceptual writing in marketing or advertising, web, product, brand messaging, and promotional copy
Good statistical analysis and reporting skills
Knowledgeable of SEO best practices
Ability to work cross-functionally and with a fast-paced team
Experience working on a remote team
Capable of handling confidential information
Organization: Set priorities, develop a work schedule, monitor progress towards goals, and track details, data, information, and activities
Problem Solving: Assess problem situations to identify causes, gather and process relevant information, generate possible solutions, and make recommendations and/or resolve the problem
Strategic Thinking: Assesses options and actions based on trends and conditions in the environment, and the vision and values of the organization
Proactiveness: Have an attitude that is focused on impact and problem-solving
Growth Mindset: Always be looking to grow, learn and improve. Place the same importance on one’s own learning and professional development that the organization does
Adherence to Animal Equality’s staff traits
A passion for Animal Equality’s mission

Compensation: $22 per hour

Benefits and Perks: 100% employer-covered health, dental, and vision insurance, 401k plan with partial employer match, generous paid time off, paid sick time and public holidays, 2 floating holidays per year, 1 volunteer day per year.

Animal Equality is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.

Please Note: We are only able to consider applicants who possess United States work authorization.