
Fall 2026 Impact Report
About Animal Equality
Animal Equality is an international organization working with society, governments, and companies to end cruelty to farmed animals.
Dear animal advocate,
This year, we faced powerful industries, broken promises, and enormous challenges. But we kept one thing at the center of everything we did: the animals.
Across the world, we exposed cruelty, fought for stronger laws to protect animals, and challenged some of the largest companies on the planet. When Ahold Delhaize failed to meet its promises to animals, we fought back—and helped secure changes that will spare millions of hens and pigs from cages every year.
But ending suffering also means changing how we treat animals in our daily lives. Through Love Veg, we are helping people around the world eat fewer animal products while making plant-based foods easier to choose.
None of this work is easy. Real change never is.
But every investigation, every campaign, every meal changed, and every animal spared from suffering moves us closer to the world we are fighting for.
And we will keep fighting until we get there.
Thank you for making this possible.
Sharon Núñez
President, Animal Equality

Your impact by the numbers

9.1+ MILLION
ESTIMATED ANIMALS
IMPACTED

2.8+ MILLION
VIDEO VIEWS

773,000+
CAMPAIGN SIGNATURES

150,000+
VOLUNTEERS

766,000+
VISITS TO THE
LOVE VEG WEBSITE

357,000+
LOVE VEG SUBSCRIBERS

161,000+
LOVE VEG COOKBOOK DOWNLOADS
*Global data from January to September 2026.

Behind every number is an animal whose life is beginning to change.
Highlights
A global movement to end cages
A cage-free future
Hundreds of millions of hens still spend their lives confined in cages, unable to spread their wings. Animal Equality is a leading force fighting to change that.
Holding companies accountable
Our campaign against Kroger, calling on the company to fulfill its broken cage-free commitment, escalated significantly this quarter. On September 23, eight activists chained themselves to Kroger’s Cincinnati headquarters and nine were arrested after months of the company refusing to engage. Animal Equality has since established a local office to continue the campaign until Kroger keeps its promise.

Our campaign against Kroger has generated over 70 TV news mentions, 30 articles, and 2 million estimated views.
Pressuring governments to act
In the UK, we ran billboards, estimated to reach 30 million passersby, calling out the Government’s delay in responding to the public consultation on the use of cruel cages for hens exploited for their eggs. Alongside this, we ran a second billboard campaign calling on the government to ban farrowing cages for mother pigs, rejecting “flexible farrowing” as a substitute. Hundreds of supporters have written to their MPs demanding immediate action without loopholes.
In Germany, we distributed leaflets to over 60,000 households, displayed a gestation crate in a glass-walled truck, and published an open letter to European Commission President Ursula von der Leyen, publicly reminding her of her responsibility to end cages and the killing of male chicks.

Advancing cage-free progress
In Brazil, we delivered over 100,000 petition signatures to government representatives and held a symbolic action calling for an end to cages.
In India, four hotel properties have achieved 100% cage-free status following our work, while other major hotel brands are progressing toward their commitments. Our producer outreach has already impacted 19,300 hens.
Meanwhile, our campaign against Mercadona in Spain continues, demanding a public, time-bound commitment to end cages.
Love Veg, Animal Equality’s plant‑based program
You’re making compassionate eating easier than ever.
Celebrating plant-based cuisine
In Mexico, we launched Mexico Lindo y Vegano, published 18 new plant-based recipes, and brought our vegan taco tour to Las Colmenas, celebrating Mexican culinary traditions while promoting compassion for animals.
Expanding across South America
We launched Love Veg Argentina, expanding our plant-based advocacy to new audiences across South America and promoting plant-based eating as an accessible, compassionate choice.

Helping businesses serve more plant-based meals
In the UK, we launched Food Alliance UK, offering businesses and public sector caterers free expert support to create flavorful plant-based menus.
Bringing plant-based recipes to new audiences
In Germany, the Alexis Gauthier Cookbook recorded 642 downloads in its first month, inspiring more people to explore plant-based recipes.
Inspiring plant-based choices
In India, we partnered with public figures to promote our 21-day plant-powered challenge, hosted a plant-based culinary workshop for aspiring chefs in New Delhi, and reached 1,905 students in Pune with presentations on enjoying more plant-based food.
Every plant-based meal brings us closer to a kinder food system for animals.
End factory farming
You’re exposing cruelty and pushing to end it.
Mexico’s Senate approves first general animal protection law
After years of campaigning and lobbying since the 2024 Constitutional reforms, Mexico’s Senate approved the country’s first General Animal Protection Law—an important legislative milestone for animal protection.
Exposing cruelty and driving change
In Argentina, we exposed the use of fast-growing chicken breeds, reported our findings to SENASA, and launched a campaign promoting plant-based alternatives.

Shedding light on pig farm conditions
In Spain, our investigation at nine pig farms prompted a formal parliamentary question that raised concerns about documented animal suffering.
Spanish pig farmers face trial for 14 animal cruelty charges
Eight years after our investigation into a pig farm in Spain, its owners faced a retrial over 14 alleged animal cruelty offences. The trial has concluded and the case awaits judgment.
Every investigation and action brings the truth closer to the public, and animals closer to protection.
End force-feeding
Produced by force-feeding ducks and geese through metal tubes, foie gras is facing growing opposition around the world.
A historic victory for animals
After six years of campaigning, we secured a historic victory in Brazil: President Lula signed legislation banning the production and sale of foie gras nationwide. Brazil became the second country in the world, after India, and the first in Latin America to adopt this ban through federal legislation.
The campaign combined investigations, advocacy, public actions, and more than 310,000 petition signatures. In the final days, our Brazil team met with Vice President Geraldo Alckmin and the Secretary-General of the Presidency, held symbolic actions in Brasília, and mobilized thousands of supporters, contributing to this landmark victory for animals.

Animal Equality raises concerns over Spain’s FAO candidate
As Spain’s Agriculture Minister seeks to lead the FAO, we submitted a letter to the selection committee raising concerns about his record on animal welfare, including what the organization describes as a failure to act on foie gras production and ensuring proper enforcement of EU animal welfare laws.
Urging action in the UK
In the UK, we escalated pressure on the Government to deliver its long-promised foie gras import ban through a banner drop opposite Parliament, 150 billboards across England, and an analysis in The Express exposing repeated ministerial delays. We also coordinated a European Parliament roundtable examining how UK-EU trade talks could threaten the ban.

Keeping animals in the headlines

40.4+ million
Estimated views
in the media
*Global data from January-September 2026.
The following news organizations have highlighted your work for animals:
















I have made individual donations to Animal Equality in the past. Now that I have the opportunity to donate regularly, I want to help combat the exploitation of those who cannot stand up for themselves.”
Michael, Animal Equality Monthly Donor
What’s next
The momentum you’ve created is only growing. In the months ahead, together we will:
- Move more companies away from cages
- Secure stronger animal protections
- Expose hidden cruelty
- Inspire more people to choose plant-based
- Grow the movement for animals
With your continued support, together we will create even more victories for animals.

Make a lasting impact
Support monthly
You’re helping change animals’ lives. Keep that change going with a monthly gift.